Done-for-you marketing packages for beauty and wellness brands
Fixed monthly packages that handle content production, paid social, email and bookings for salons, spas and DTC beauty brands, so you can run the business instead of the marketing.
Most beauty and wellness brands do not need another strategy deck. They need someone to actually produce the content, run the ads, build the email flows and keep the diary full. That is what our packages do. You pick a tier, we own the delivery, and you get a clear set of monthly outputs rather than a vague retainer.
We work two ways depending on what you sell. For salons and spas the priority is local visibility and a full appointment book, so packages lean on treatment content, local paid social and booking integrations. For DTC beauty brands the priority is sales, so the same packages flex towards product shoots, conversion-led paid social, Klaviyo flows and a checkout that performs. Either way the deliverables are written down and you can see what landed each month.
Byter Digital has run beauty and wellness marketing from our Mayfair base since 2018. We shoot the content, write the copy, build the campaigns and report on what worked, all under one monthly fee with no surprise line items.
How we work in Digital
The specific work we do for clients in this category. Each piece is sized to the brief and the budget.
Treatment and product content production
We shoot the assets your feed actually needs: treatment in-progress and result content for salons and spas, plus clean product and texture shots for beauty brands. Half-day and full-day shoots are booked in advance so you always have a stocked content bank rather than a last-minute scramble.
Social media management
We plan, write, schedule and post across Instagram and TikTok, edit short-form video, and reply to comments and DMs that drive bookings or sales. You approve a monthly plan, we run it, and you stay in control without doing the day-to-day work.
Paid social for bookings and sales
For salons we run local paid social aimed at filling the appointment diary in your catchment. For DTC brands we run conversion and retargeting campaigns built around your best treatments or hero products, with budgets and creative refreshed every month.
E-commerce and Klaviyo email
For beauty brands selling online we build and maintain Klaviyo flows: welcome, browse and cart abandonment, post-purchase and replenishment, plus a regular campaign calendar. We tighten the product pages and checkout so the traffic you pay for converts.
Local bookings and listings
For salons, spas and clinics we connect content and ads to your booking system, keep Google Business Profile current, and steer reviews and offers so nearby clients find you and book without friction.
Influencer and creator partnerships
We brief, gift and manage local creators and beauty influencers, handle the agreements and usage rights, and fold the best clips back into your paid social so partnerships do double duty as content and ads.
How an engagement runs
The shape of a typical project from first conversation through to ongoing operation.
Scope and pick a package
We look at whether you are a salon, spa or DTC brand, agree the priority outcome (full diary or more sales), and map it to a Bronze, Silver or Gold package with a clear monthly deliverables list.
Shoot and build
We run the first content shoot, set up or audit your paid social and Klaviyo, connect your booking system, and load a content and campaign plan so month one launches with real assets, not placeholders.
Run and post
Each month we produce content, publish across your channels, run and optimise the ads, send the email campaigns and manage any creator activity, all from our side with your sign-off on the plan.
Report and adjust
You get a plain monthly report on bookings, sales, reach and what we changed, then we adjust budgets, creative and flows for the month ahead so the package keeps improving.
Why work with Byter on this
The honest version of what makes Byter the right partner for this category.
We deliver, not just advise
Every package is a list of things we actually produce: shoots, posts, ads, emails and reports. You are paying for output you can point to each month, not hours on a strategy you then have to execute yourself.
Content production in-house
We shoot treatment and product content ourselves, so your feed and ads never run dry. No outsourcing the part of beauty marketing that matters most, the visuals.
Salon and DTC under one roof
We handle local bookings for spas and salons and e-commerce and Klaviyo for beauty brands. If your business does both a clinic and a product range, one team covers both sides.
Mayfair agency since 2018
We have run beauty and wellness marketing from 33 Cavendish Square since 2018, with a fixed monthly fee and no surprise line items, so you always know what you are getting and what it costs.
Reading: how we think about this category
The full set of guides we have written for this vertical. Each piece is written for the practitioner: the marketing director, the founder, the operator who has to run this themselves.
London areas we work in
Related pages for your sector
Ready to talk?
Get in touch for a free consultation. We will audit your current marketing and tell you in plain language what to fix first.
Packages run at three monthly tiers, Bronze at 750 pounds, Silver at 1,500 pounds and Gold at 3,000 pounds, with content shoots at 650 pounds plus VAT half-day and 1,200 pounds plus VAT full-day.
Frequently asked questions
What does a done-for-you beauty marketing package actually include?
A defined set of monthly outputs rather than a loose retainer. Depending on your tier and whether you are a salon or a DTC brand, that typically covers content shoots, social media management, paid social, email or Klaviyo work, and a monthly report. We agree the exact deliverables before you start so there are no grey areas.
How much do the packages cost?
We run three monthly tiers: Bronze at 750 pounds per month, Silver at 1,500 pounds per month and Gold at 3,000 pounds per month, with the scope of content, ads and email scaling up each tier. Content shoots can be added or are included depending on the package, charged at 650 pounds plus VAT for a half-day and 1,200 pounds plus VAT for a full day.
Do you work with salons and spas as well as online beauty brands?
Yes. For salons, spas and clinics the packages lean towards treatment content, local paid social and booking integrations to fill the diary. For DTC beauty brands they flex towards product shoots, conversion-led paid social, Klaviyo flows and checkout improvements. Many clients run both sides and we cover them together.
Do you handle the content production or do we need to supply it?
We handle it. Producing treatment and product content is the core of these packages. We book half-day or full-day shoots in advance so you always have a stocked content bank for organic posts and ads, rather than relying on you to send us clips.
Can you set up and run Klaviyo for our beauty brand?
Yes. For brands selling online we build and maintain the core Klaviyo flows, including welcome, abandoned browse and cart, post-purchase and replenishment, plus a regular campaign calendar. We also tidy product pages and checkout so the email and ad traffic actually converts.
Which areas do you cover?
We are based at 33 Cavendish Square in Mayfair and work with salons, spas and clinics across central and Greater London, including Mayfair, Chelsea, Kensington, Notting Hill, Soho, the City, Shoreditch and Canary Wharf. For DTC beauty brands selling online we work with clients UK-wide.
How quickly can a package go live?
Most packages launch within the first month. We scope and confirm the tier, run the first content shoot, set up or audit your paid social and email, connect your booking system where relevant, then start posting and running campaigns. Month one ships with real assets, not placeholders.