Ironbody Fit

Services Provided: Advertising Strategy, Fitness, Paid Media,

The Client

Partnering with Iron BodyFit has been an energising and results-driven journey for the Byter team. As a global fitness brand with over 120 studios and 25,000+ members worldwide, Iron BodyFit is a leader in EMS (Electrical Muscle Stimulation) training, offering clients an innovative and time-efficient way to improve fitness, reduce pain, and lead healthier lives—all in just 25 minutes per week. With a cutting-edge offering powered by Miha Bodytec, our mission was to amplify their reach and convert awareness into real, trackable leads.

We began by crafting a targeted content strategy that brought the Iron BodyFit experience to life. Through high-quality imagery, video testimonials, and educational reels, we helped demystify EMS training and highlight its benefits in a way that was engaging, accessible, and credible. These assets weren’t just visually appealing—they were strategically designed to drive action. The content was rolled out across social media platforms and digital ads, with messaging tailored to resonate with both curious first-timers and fitness-focused professionals.

The results speak volumes: our work contributed to a 68% increase in lead generation through a combination of content marketing and Meta lead generation campaigns. We leveraged precise audience segmentation, compelling ad creatives, and streamlined lead capture forms to turn interest into inquiries, helping local studios attract and retain more members than ever before.

What made this collaboration so impactful was Iron BodyFit’s commitment to innovation and quality—values that align perfectly with our own. Their trust in our team allowed us to test, refine, and deliver a high-performing strategy that continues to drive measurable results.

At Byter, we thrive on helping fitness and health brands grow through performance-led content and advertising. Our work with Iron BodyFit is a strong example of how smart digital strategy and meaningful storytelling can convert awareness into action—and we’re just getting started.

Content We Produced

Unleashing creativity through the lens