Generate qualified patient enquiries for your private practice with SEO, Google Ads, and content built for cosmetic dentistry, implants, Invisalign, and general dental care.
Most dental practices in London compete for the same handful of high-value treatments. Invisalign, composite bonding, veneers, implants, and whitening drive the majority of practice revenue, and the patients searching for them have very high commercial intent. Byter Digital builds marketing systems for private dentists that capture this demand, qualify it, and convert it into booked consultations.
Our dentist marketing service combines local SEO for treatment-specific search terms, Google Ads campaigns built around treatment value rather than click cost, social media content that demonstrates clinical results without breaching GDC guidance, and patient nurture flows that turn enquiries into consultations and consultations into treatment plans.
We work with single-site practices, multi-site groups, and specialist clinics across London. Whether you focus on cosmetic, restorative, or general dentistry, the marketing principles are the same: be visible for the searches that matter, be trusted in the moment a patient is choosing, and be easy to contact when they decide.
The specific work we do for clients in this category. Each piece is sized to the brief and the budget.
Treatment-specific local SEO across Mayfair, Marylebone, Chelsea, Knightsbridge, and Harley Street. Google Business Profile management with weekly posts, review collection, and schema markup that wins the map pack.
Campaigns built around treatment value rather than click cost. Long-tail intent keywords, dedicated landing pages per treatment, and call tracking so you see real cost per booked consultation.
Instagram and TikTok content that demonstrates clinical results without breaching GDC guidance. Before-and-after libraries, the clinician on camera, and direct booking flows.
Post-enquiry sequences integrated with your dental software (Dentally, SOEnow, Software of Excellence) plus HubSpot or Mailchimp for the marketing layer. Turns enquiries into consultations and consultations into treatment plans.
Automated post-treatment review requests across Google, Doctify, and Trustpilot. Active reply management. Sustained 4 to 8 new reviews per month is the realistic target.
Dedicated pages for Invisalign, implants, composite bonding, veneers, and whitening. Pricing transparency, finance options, before-and-after libraries, and conversion-optimised booking widgets.
The shape of a typical project from first conversation through to ongoing operation.
We audit your current marketing, your competitors in the postcode, and the cost per booked consultation you are currently working at. Two weeks.
Together we set realistic cost per consultation targets by treatment (Invisalign, implants, bonding) and a 90-day plan for hitting them.
Local SEO and Business Profile work, Google Ads campaign build, treatment landing pages, review collection automation, patient nurture sequences. Four to six weeks.
Monthly reporting against booked consultations, not vanity metrics. We adjust spend, creative, and content based on what is producing patients.
The honest version of what makes Byter the right partner for this category.
Not impressions. Not clicks. Not even leads. The number we report against is qualified consultations attended at the practice.
Every claim is reviewed for clinical compliance. Before-and-after content uses appropriate consent. Performance language is honest.
We work with the booking and CRM systems you already run. No rip-and-replace. The marketing layer plugs into your operational stack.
The 10 guides on this page are the actual approach we use with private dental clients. Read them. We are happy to be measured against them.
The full set of guides we have written for this vertical. Each piece is written for the practitioner: the marketing director, the founder, the operator who has to run this themselves.
Get in touch for a free consultation. We will audit your current marketing and tell you in plain language what to fix first.
Marketing packages from £750/month. Six-month minimum. Bespoke quotes for multi-site practices and specialist clinics.
Marketing packages start at £750 per month for the Bronze tier. Most London private dental practices run at the Silver (£1,500/month) or Gold (£3,000/month) tier. Larger multi-site practices and specialist clinics typically need bespoke pricing. All packages include strategy, execution, and monthly reporting.
Google Ads campaigns can produce qualified enquiries within 2 to 4 weeks of launch when set up properly. Local SEO takes 3 to 6 months for meaningful map pack movement. A complete dental marketing programme typically reaches steady-state pipeline at month 4 to 6.
We work primarily with private dental practices and the private side of mixed practices. The marketing economics of NHS dentistry typically do not support agency retainers. We are happy to advise NHS practices on free tools and basic local SEO they can run themselves.
Long-tail intent keywords combining treatment, location, and commercial signal. Examples: 'Invisalign Mayfair', 'dental implants Marylebone', 'composite bonding Chelsea', 'cosmetic dentist Knightsbridge'. We avoid broad terms like 'dentist London' which are dominated by national chains and produce poor unit economics.
Yes. Invisalign is one of the most popular treatments to market and one of the most competitive on Google Ads. We run Invisalign-specific campaigns built around treatment value (typical case £4,000+) with dedicated landing pages, before-and-after photography systems, and patient nurture flows. See our Invisalign marketing guide for the full approach.
Yes. We set up automated post-treatment review requests integrated with your dental software, manage replies to all reviews (positive and negative), and report monthly on review velocity and average rating. The realistic target is 4 to 8 new Google reviews per month.
We work with all major UK dental practice management systems including Dentally, SOEnow, Software of Excellence (SOE), and Carestream. We integrate the marketing layer (HubSpot, Mailchimp, Klaviyo) with your booking and patient records without disrupting clinical operations.
Both. New practices benefit from foundational SEO and Google Business Profile work plus a focused launch programme. Established practices typically need diagnostic work first to identify why their current marketing is or is not producing patients, then a structured improvement programme. The approach differs but the outcome target (cost per booked consultation) is the same.
Most of our dental clients prefer not to be named publicly for competitive reasons. We are happy to share live work and recent results in a confidential conversation. Book a call from this page and we will walk through current campaigns.
