Greedy Sheep
Content creation and social media management for Greedy Sheep, a halal Chinese restaurant in Soho's Leicester Square specialising in authentic lamb and beef soup dishes. We built their online following through engaging food content that showcased their modern twist on classic Chinese street food.
The Brief
The Greedy Sheep is Chinatown's only 100% halal Chinese restaurant, near Leicester Square. Most of its audience finds it on Google, so the aim was a strong website with proper measurement and a clearer halal message in search.
What We Did
- Run the restaurant's website at greedysheep.co.uk, including a blog of 30 articles.
- Set up Google Analytics and Google Search Console for the first time, in accounts the restaurant owns.
- Fixed the site's SEO foundations: one consistent www domain, a correct canonical URL on every page, and individual titles and descriptions for the menu, contact and blog pages.
- Audited the Google Business Profile and showed that halal food is the most mentioned topic in its reviews, with 119 mentions, and recommended making that visible in the profile.
Services Delivered
Social Media Management
Day-to-day running of the brand's social channels: content planning, scheduling, community management, and steady audience growth across the platforms that matter most.
Content Creation
Original photography, video, graphics, and copy created in the brand's voice and built to perform across social feeds and the website.
Why Hospitality brands work with Byter
We work with restaurants, bars, hotels, and members' clubs across London and beyond, so we understand how hospitality brands fill tables, drive direct bookings, and build a following that keeps coming back. If you run a hospitalitybrand and want a marketing partner that can handle strategy, content, and campaigns under one roof, we'd love to hear from you.
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